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, written by Jeremy. Read the commentary.

43 Folders has an excerpt of an interview with Brian Eno.

“Brian Eno … on the creation of “The Microsoft Sound” (the gentle little tune that plays when you boot your Windows PC):

‘The idea came up at the time when I was completely bereft of ideas … the agency said, ‘We want a piece of music that is inspiring, universal, blah- blah, da-da-da, optimistic, futuristic, sentimental, emotional,’ this whole list of adjectives, and then at the bottom it said ‘and it must be 3 1/4 seconds long.’

‘I thought this was so funny and an amazing thought to actually try to make a little piece of music. It’s like making a tiny little jewel.’

‘I got completely into this world of tiny, tiny little pieces of music. I was so sensitive to microseconds at the end of this that it really broke a logjam in my own work. Then when I’d finished that and I went back to working with pieces that were like three minutes long, it seemed like oceans of time.'”

Maybe if we’d innovate in tiny, tight spaces — keep it to the very essence of the change — then we’d look at our usual work and wonder what befuddled us before.

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