Home » Archive » Entrepreneurial perspective on change

, written by Jeremy. Read the commentary.

I’m re-reading Edward O. Wilson’s book, Consilience. He describes the biological conception of scale that I tried to illustrate below. He breaks up the magnitude of action by space and time. So, for example, brain synapses are minute, ultra-fast, and biochemical. But planetary change is huge, majestically slow, and evolutionary. He explains that this conception of action is key to perceiving the unity of knowledge and is the first step toward consilience.

I tried to think of how this concept might apply to business where holistic thinking is increasingly important. The bottom scale is what I came up with.

To understand the complete picture when anticipating a trend, developing a strategy, taking a phone call, or ringing another customer through the till – understand where in time and space this action is occurring. This helps clarify what ought and what ought not be included in the thought process.

Most entrepreneurs are so busy making the moment-by-moment decisions of the day, they lose touch with where they’re at in the big picture. This concept is key to nailing down what counts and what doesn’t in the strategic conversations they need to have if they want to transition from start-up to young company.

Commentary

“Most entrepreneurs are so busy making the moment-by-moment decisions of the day, they lose touch with where they’re at in the big picture.”
Bingo! This is why strategy has to be more than a paper document. Decisions about strategy need to result in change – change in what we do and how we behave, not just what we say. To do this it has to not only set the target, but the road-markers, milestones and measurements to get there otherwise we gravitate towards only what is right in front of us.

Thanks Kevin. It sounds like we agree then.

Road-markers, milestones and measurements – What do these look like? How do you determine them? Where do you start?

Most entrepreneurs are flying day-by-day. How do you move them forward in time to consider those things required to make the road-markers and measurements they need?